Times Colombia native ad network – A review for Indian advertisers
If you’re not familiar with native ads, they are ad formats that essentially look like they’re an organic part of
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How to make your linkedin ad campaigns work
Linkedin is one of the most targeted platforms for ads. You can target people not only based on demographic profile
Are you personalizing your display ads?
A lot of brands create ads and put them out there on all ad networks and the placements they offer. Personalization
Continue ReadingWhat Facebook Watch means for advertisers
Facebook has just launched its new Watch platform and with this, they enter Youtube territory with a bang! We’ve seen
Continue Reading5 Essentials of online B2B marketing
B2B marketing has a completely different set of challenges in comparison to B2C marketing. Unlike B2C marketing, the role of
Continue ReadingWhat we learnt from spending $1 million a year on facebook ads
Of all the self serve ad platforms available today, Facebook ad manager is by far the best, both in
Continue ReadingDemand Side Platforms and which one you should bet on
If you’ve been using ad platforms like Google Adwords, Facebook, Linkedin, Twitter and so on for a while and are
Continue ReadingHow Google Display Network (GDN) can scale your lead gen campaign
Most online advertisers start with Google Search and rightly so. You are reaching out to potential clients who have expressed
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