8 elements you must have in mobile landing pages
Mobile ad campaigns are very different from desktop ad campaigns and advertisers who have largely been used to advertising on
Times Colombia native ad network – A review for Indian advertisers
If you’re not familiar with native ads, they are ad formats that essentially look like they’re an organic part of
How to make your linkedin ad campaigns work
Linkedin is one of the most targeted platforms for ads. You can target people not only based on demographic profile
Are you personalizing your display ads?
A lot of brands create ads and put them out there on all ad networks and the placements they offer. Personalization
What Facebook Watch means for advertisers
Facebook has just launched its new Watch platform and with this, they enter Youtube territory with a bang! We’ve seen
The least-effort way of doing content marketing
A lot of marketing effort spent these days is on content marketing. This is largely because consumer behaviour has
What to Reasonably Expect From Your First SEO Campaign
When you’re new to SEO, you have a lot of expectations. But what should you reasonably expect from an initial
15 Principles of an Effective Digital Marketing Plan
Want to improve the effectiveness of your digital marketing plan? It’s time to go back to the drawing board. Here
Changing Dynamics of the SEO Lead Generation Process
Google search is a staple of the lead generation process, but marketing isn’t static. In our latest post, we’re exploring
13 Reasons Why You Need an Online Reputation Manager
Are you still treating your online reputation as an afterthought? Here are 13 reasons why it’s time to seriously consider
5 Essentials of online B2B marketing
B2B marketing has a completely different set of challenges in comparison to B2C marketing. Unlike B2C marketing, the role of
How to select outdoor advertising to maximize your ROI?
Outdoor advertising is a cost effective way to create brand recall, and works even better if you are a hyperlocal
What we learnt from spending $1 million a year on facebook ads
Of all the self serve ad platforms available today, Facebook ad manager is by far the best, both in
Increase your landing page conversion rate using Instant.cm
As you start spending more on lead generation through digital marketing, landing page conversion rate starts becoming a bigger and
Grow your customer base with SwellRewards, a rewards and referral program
Rewards and Referral programs are not new. Most companies we come across do referral programs in some way or another.